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Animal Magnetism
By D. Eric Bookhardt
May 15, 2007
Desire in America: Paintings by Elizabeth Fox
It takes nerve to base a painting show on Desire in America.
It's such a huge topic -- where do you start? It's
everywhere, yet so ubiquitous it's amorphous. Here we are a
vast superpower that is totally consumed with the idea of
consumption -- and not just any old consumption, but
conspicuous consumption -- plasma TVs, Lazy Boy recliners
and SUVs out the ... not to mention all the other cravings
for fame, fortune, glamour, fast food, slow aging, big
houses, small waistlines, you name it, America is the land
of insatiable demand. We want it all, and we want it now.
Traditionally, the word "desire" connotes sexual longings,
but it's more insidious than that. Karl Marx, so off the
mark on so many things, really did nail it when he called
the marketing of consumer products a "commodity fetish."
Just turn on the TV and look at all the stuff ad agencies
try to make sexy -- everything from deodorant to adult
diapers. This glossy world of commodity fetishism is the
subject of Elizabeth Fox's painterly meditations on
contemporary America, home of the jaded. It's a loaded
topic, but she approaches it with sophistication and
insouciance, as participant and observer -- imagine Voltaire
as a contemporary woman from suburbia.
Below the surface, there are layers of male-female
psychological intrigue as well. Rendered with precise detail
in neo-naive compositions, her women are tapered, stylized,
manicured Barbie babes that slink around an eroticized limbo
that is part shopping mall, part Twilight Zone. In Pink
Fedora, a blonde in a micro-miniskirt and ultra-high heels
vamps past a Fellini version of Meyer the Hatter. She
presses her pouty face, like a West Metairie Brigitte Bardot,
against her pet Chihuahua while a Neapolitan-looking dude
slyly observes her slinkily syncopated passage, and here you
have it all: timeless gender intrigue, the commodification
of allure and the allure of commodification, not to mention
the discreet charm of Chihuahuas.
Some are much simpler. Back to Paradise evokes Eden, only
this Eve is a blonde under a lemon tree, maybe in one of
those Plaquemines citrus groves. Here she is coiffed and
made up like a Cosmo fashion plate rendered with Renaissance
precision, as if Botticelli had trained as a cosmetologist.
Her face is a mélange of amicable smugness mingled with
insecurity. A material girl mask by Revlon in a creation
scene brought to you by L'Oreal, it could launch a million
TV ads. More intrigue appears in Ice Cream Italian Style.
Here a girlie girl demurely slurps an ice cream cone as her
pugilistic boy toy taunts her with a boxing glove. As loaded
with symbolism as a Brocato's cannoli is with calories, this
one's a classic in which everyone flaunts everything as the
dance of attraction and aversion, consumption and
dysfunction, continues ad infinitum. With her odd
interweaving of apparent opposites, Fox walks a fine line,
simultaneously celebrating and caricaturing American pop
culture.
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